Podcast Episode 153: Food Insight: Consumer Research, Trends & Communications – Kris Sollid

Jun 24, 2020

The International Food Information Council (IFIC)

IFIC is a not-for-profit science communications organization based in Washington, DC that addresses various food-related topics with its team of RDs, PhDs and communications professionals. They are dedicated to the mission of effectively communicating science-based information on health, nutrition and food safety for the public good. IFIC’s vision is a global environment where credible science drives food policy and consumer choice. They subscribe to Ten Guiding Principles as they work to help improve the health and well-being of individuals, families and communities.

IFIC focuses on and offers information and resources regarding consumer research and surveys on perceptions, behaviors, and trends. They also offer webinars and free continuing education opportunities for dietitians.

Tune in to this episode to learn about key learnings and takeaways from the newly released 15th annual Food & Health Survey as well as two recent consumer surveys on COVID-19 behaviors and attitudes toward food including:

  • Key factors driving food purchasing decisions
  • Feedback on the use of mobile health devices and apps
  • Snacking habits and protein intake
  • Processed food, sugars and plant proteins
  • How COVID-19 has impacted food habits including shopping, cooking, snacking
  • Consumer perceptions, confidence and trust in the safety of the food supply and various sources of food/health information

Think more critically about what you hear, read or see about food, and the information you share out. Not everyone shares the same budget, culture, opinion or priorities to live and eat, and we need to treat these differences with respect.”

Kris Sollid, Senior Director of Nutrition Communications at the International Food Information Council (IFIC)Kris Sollid is a registered dietitian with a passion for improving nutrition science communications. He is the Senior Director of Nutrition Communications at the International Food Information Council (IFIC) which is a not-for-profit science communications organization based in Washington, DC that addresses various food-related topics with its team of RDs, PhDs and communications professionals. As Senior Director of Nutrition Communications at IFIC, Kris leads their nutrition team in monitoring nutrition research making media headlines to analyze how nutrition science is conveyed and its impact on consumer attitudes, beliefs and trust in information related to food and health. Since joining IFIC in 2009, his role has included leading consumer research projects, health professional outreach, educational resource development, social and traditional media engagement, and timely written contributions to IFIC’s website, as well external consumer and peer-reviewed publications.

Although born and raised in California, Kris has earned degrees from the University of Colorado, Boulder and the University of Maryland, College Park. He is an active member of the Academy of Nutrition and Dietetics and was the 2018-2020 President of DCMAND, the Academy’s District of Columbia Metro affiliate.

Resources:

International Food Information Council: Website | Consumer Research | Facebook | Twitter | Instagram | LinkedIn

2020 IFIC Food & Health Survey

IFIC’s Consumer Survey: COVID-19’s Impact on Food Purchasing, Eating Behaviors and Perceptions of Food Safety

IFIC’s “Process This” content

IFIC’s Nutrition 101 Video Series

Kris Sollid on Twitter

Food Waste Resources:

Food Waste Toolkit

Fightbac.org

SaveTheFood.com | Interactive storage guide | Recipes to use up just about anything

Foodkeeper App

StillTasty.com – Your Ultimate Shelf Life Guide

AmpleHarvest.org – Donate or Receive Food

The State of America’s Wasted Food & Opportunities to Make a Difference – Academy of Nutrition and Dietetics Foundation, Chris Vogliano and Katie Brown

Related Posts:

Snacking: Trends, Threats & Opportunities – Sound Bites Podcast episode #117 with Dr. Shelley Balanko

Food Waste: Save Money & The Planet – Sound Bites Podcast episode (Bonus) with Michele Payn & Eliz Greene

 

LISTEN, LEARN AND EARN

Listen to select Sound Bites Podcasts and earn free CEU credits approved by the Commission on Dietetic Registration (CDR) for registered dietitian nutritionists and dietetic technicians, registered. Get started!

Get Melissa’s Sound Science Toolkit here!

Partnerships:

American Association of Diabetes Educators

Sound Bites is partnering with the Association of Diabetes Care and Education Specialists (formerly the American Association of Diabetes Educators)! Stay tuned for updates on the podcast, blog and newsletter!

nternational Food Information Council Logo

Sound Bites is partnering with the International Food Information Council! Stay tuned for updates on the podcast, blog and newsletter!

 

Music by Dave Birk

Produced by JAG in Detroit Podcasts

 

Enjoy The Show?

 

 

 

Leave a Comment





This site uses Akismet to reduce spam. Learn how your comment data is processed.

sound-bites-podcast-logo_2017

Welcome to my podcast where we delve into the science, psychology and strategies behind good food and nutrition.

Listen to the trailer

How To Subscribe Or Review My Podcast

Click for the instructions:

Subscribe!

Sign up for my newsletter and get my free Sound Science Toolkit as a bonus! Already subscribed? Get the toolkit here.

Contact Melissa

podcast selfie

Backstage Pass

Contact Melissa with ideas or suggestions, to be interviewed or for media coaching